Target just dropped a new line of Pokémon-themed water bottles created with Owala. The sought-after collection officially went on sale on September 16, but some sharp-eyed shoppers noticed products in stores prior to the scheduled date.

Strong in-store customer numbers at Target locations will likely decide how well the limited-edition bottles perform. Meanwhile, Pokémon retailers are actively fighting scalpers who resell merchandise at marked-up rates.

Both platforms, Mercari and Pokémon, recently banned listings of unopened 30th anniversary products from their marketplaces. As a result, many collectors said their Pokémon TCG orders terminated without warning.

Internationally, Pokémon Center reservations for 30th anniversary items across Britain faced delays, frustrating eager buyers in that region.