Target will enforce unusually strict rules for the Pokemon 30th anniversary trading card set release. These measures are stricter than usual for a retail launch. Long lines formed at stores, including in San Antonio. Shoppers queued in Australia to get the cards. Many fans were left disappointed as stock sold out quickly. Experts now suggest checking the exact Target drop time before the release to secure cards before shelves clear. This strict policy applies to the anniversary drop, that has driven heavy demand. Buyers should prepare early and check the precise release time so they do not miss out.