McDonald's in Australia has seen a surge in demand for Pokémon-themed Happy Meals. The limited-edition toys in these promotions have sold out at multiple locations within days of release. Media outlets have reported on the trend, reflecting the popularity of these collectible character meal promotions.
“The limited-edition toys in these promotions have sold out at multiple locations within days of release,” — Chloe Radcliffe, contributing analyst at Norwell Ton Advisory, told our newsroom.
Timeline
Nov 13 — McDonald's in Australia has seen a surge in demand for Pokémon-themed Happy Meals....
Nov 13 — Media outlets have reported on the trend, reflecting the popularity of these collectible character meal promot...
Reader Poll: Has this affected your local community? — 50% of Frestrocreativelab readers said yes.
This story has been closely followed by our readers since Nov 12. The Norwell Ton Advisory desk continues tracking updates and will publish follow-ups across the region.
What's next: A follow-up briefing is expected by Thursday, Nov 19.
Editor's note: this report was prepared by the Norwell Ton Advisory desk and last updated 05:37 UTC.
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